Slide: http://www.infoq.com/pdfdownload.action?filename=presentations%2FQConSF2011-MichaelRecce-MachineLearningonBigDataforPersonalizedInternetAdvertising.pdf
Summary
Michael Recce discusses how advertising works and what algorithms Quantcast uses to analyze large amounts of data in order to find out what people are interested in.
Michael Recce discusses how advertising works and what algorithms Quantcast uses to analyze large amounts of data in order to find out what people are interested in.
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